In Fable III, the latest installment of the critically acclaimed Xbox 360 exclusive franchise, fans new and returning will now embark on an epic adventure, where the race for the crown is only the beginning of your spectacular journey. Five decades have passed since the events of Fable II, and Albion has matured into an industrial revolution, but the fate of the kingdom is at peril.

You will be called upon to rally and fight alongside your people, ascend to the seat of power, and experience the realities of defending your throne. Along your journey, the choices you make will change the world around you, for the greater good or your own personal gain. Who will you become? A rebel without a cause, the tyrant you rebelled against, or the greatest ruler to ever live? Grow your Kinectimals family; collectible, limited-edition plush toys will be available online and at popular retail stores; choose your new friend, scan the code with the Kinect sensor, then watch it come to life on the screen right before your eyes; with your very own plush pal you can keep your new friend with you even when you're away from your Xbox 360